Our Approach to Content

Our team writes content for websites, blogs, flyers, marketing material, infographics, buying guides, social posts, videos, memes, and more. We are well versed in creating any content that will assist your customers and ultimately help your ranking. The sky’s the limit! And, of course, you will have full editorial control. 

Website Content

When it comes to improving your search ranking, content is king!

You could have the most beautifully-crafted website in existence, but if you don’t add original, useful content to it periodically, Google and other search engines could penalize you by lowering your search ranking. 

Adding original content helps with your ranking. This means if you pepper your content with keywords and phrases that are related to your industry, your customers will “stumble upon” your website. More clicks to your website mean you will enjoy a higher rank for those keyword searches.

Lucky for you, not only can we build your website, but our staff also specializes in content creation. We know your to-do list is long. Hire us to add regular content to your website, so you know it will get done.

Blogs

Original content added to your website on a regular basis is key

to keeping your website from growing static!

Although Google doesn't disclose their formula, it appears they reward websites that periodically add useful content to their website several times a month rather than several times a year. Our team can help you achieve this by adding monthly blogs to your website.

It is not about writing long awkwardly-phrased pieces. Your search ranking is benefited by adding original and helpful content that people want to read. The more time that people spend on your site, and the more shares that your content receives, the higher your search ranking will likely rise. 

Marketing Materials

Professionally-written content benefits your customer and business in multiple ways.

While focusing on social and web-based marketing are extremely important, we don’t want to forget about the offline, physical materials that still have a huge impact on your business. Well-written content about your industry makes the consumer realize you are an expert and should be trusted. It also allows your customer to learn more about your business and why they should put their confidence in your team. 

Summit can help create content for brochures, business cards, flyers, post cards, press releases and more! These materials offer additional information about your business, engage your customer, and leave a lasting impression.